La Maison de Fêtes · Creative Direction · 05 June 2026
02 — Palette
Direction A — Obsession Blanche
Direction B — Minuit Perlé
03 — Typography
Heading — Cormorant Garamond 300 Italic
Soirée des Pois
A celebration of form and precision
Refined, editorial, timeless
Display — Space Grotesk 500 · DM Sans 300
POIS DE FÊTE
Saturday · 14 November · 2026
Body text flows with quiet authority. The dot motif repeats at every scale — from the period at the end of a sentence to the chandelier above the dance floor.
Direction A
Graphic, stark, and fearlessly minimal. This direction treats the polka dot not as decoration but as architecture — each circle is a deliberate act. A white linen world punctuated by jet black dots in wildly varied scales, with a single crimson circle placed like a comma in the wrong place — exactly right. Typography is precise and geometric. The event pieces feel like pages torn from a fashion magazine and laid on a tablecloth.
Direction B
Immersive, nocturnal, celestial. The dots become pearls — luminous spheres floating in deep midnight indigo like a private universe. Guests step into a Kusama infinity room that smells of tuberose and costs as much as a small car. Champagne gold accents glint like distant constellations. Typography softens into refined serif, wide-tracked, barely whispering. The suite is more jewellery than stationery.
Direction A feels like —
"Walking into a Helmut Newton photograph and realising you are the only colour in the room."
Direction B feels like —
"Floating through a Kusama infinity room at midnight, every surface a mirror, every dot a star."
07 — Creative Declaration
Both directions share one truth: the dot is not decoration. It is the event itself — a motif so elemental it stops being playful and becomes profound. Every piece, every surface, every shadow is a circle. The guest does not attend a party. They enter a world defined by a single, obsessive form.
08 — Side by Side
| Direction A — Obsession Blanche | Direction B — Minuit Perlé | |
|---|---|---|
| Mood | Graphic, stark, editorial, precise | Immersive, nocturnal, celestial, opulent |
| Palette | White linen · jet black · single crimson | Midnight indigo · champagne pearl · rose gold |
| Typography | Space Grotesk geometric + Cormorant editorial serif | Cormorant Garamond light italic, wide-tracked |
| Motif | High-contrast dots, architectural scale contrast | Luminous floating pearls, soft glowing halos |
| Audience feel | Design-literate, fashion-forward, confident | Luxury-seeking, experiential, emotionally led |
| Print texture | Smooth matte cotton stock, blind emboss circles | Deep-dyed velvet envelope, pearlescent coated card |
| The risk | Can read as corporate if dots are too uniform | Can read as generic dark luxury if dots are too subtle |
| References | Helmut Newton · Vogue Italia · Comme des Garçons | Yayoi Kusama · Dior midnight · Van Cleef & Arpels |
09 — Direction Choice
Obsession Blanche
Graphic · Stark · Editorial
Black & white with a single note of crimson
Minuit Perlé
Immersive · Nocturnal · Celestial
Midnight indigo with champagne pearl dots
Your selection will be communicated to La Maison de Fêtes to begin the full suite build.